Not a member yet? Join us | Forgot password?    Help

blogs

Ages, Stages, and Blatantly Manipulative Marketing Schemes

"I was thinking today, and I came up with a way for us to make more money," Freckles said the other day, upon his return home from work.

Always interested in money -- or, at least, in its easy acquisition -- I deigned to look up from my magazine.

"We base it on the stages babies go through naturally, but we make it a reward system like Supernanny," he explained, "so, we basically just space things out more than they would be in nature -- like, you have to punish your child if he, you know, can't hold his head up at seven months... things everyone with no other issue would automatically meet."

I didn't get how this would make us money.

He continued.

"So, then, people want to buy the book because it confirms what they're doing anyway -- and we can put a picture of our baby on the cover. Do you want your baby to be as pretty as ours? Buy our book!"

Hm. An appeal to both insecurity and jealousy... I liked it. In fact, I think I'm probably in the book's target demographic.

Alas, it will probably go the way of our concept for a book of photographic essays illustrating Bible stories using our cats. (No joke: we could tape beards to them and put them in the tub for the flood scenes. Since they're cats, they wouldn't even need outfits, so we could do it on the cheap.)

Sometimes, though, there just aren't enough hours in the day.

Oh well.

ElizabethMT's picture

Poll

Are you concerned about BPA (Bisphenol-A) in baby bottles?
Yes
78%
No
11%
I don't know
11%
Total votes: 9
 
 
Terms of Service | Privacy Policy | About Our Ads